10 Retail Halloween Promotions
Even if you don’t carry a single piece of Halloween-y merchandise, you can still attract customers to your store with fun Halloween promotions. Here are ten ideas to get you started…
Quick & Easy Retail Valentine’s Day Promotions
Whatever you decide to do for Valentine’s Day this year, have fun and be creative! Below is a list of 13 fast, fun marketing promotions you could run for Valentine’s Day this year…
How To Run A Holiday Preview Sale
Want to learn another great way to beef up profits in your retail store? Discover how to run a holiday preview sale to maximize your holiday sales and generate some extra cash this fall!
Case Study with David Garofalo
Bob talks with David Garofalo, owner of two guys smoke shop in Nashua, NH. In this retail case study, David describes his huge promotional event for their premium cigar store.
Retail Operations Video
See how using an opening and closing store checklist in your retail organization is one of the easiest ways to improve your store operations.
Retail Selling Videos
Are your employees selling all they can? Learn how creating a strong retail selling culture in your store can lead to employee unity, more sales, and happier customers.
Retail Marketing Mistakes
Are You Making These 7 Retail Marketing Mistakes? As an independent retail store owner you have to wear LOTS of hats – including Chief Marketing Officer. Check to see if you might be making one of these common Retail Marketing Mistakes.
Taking Store Inventory
The inventory of merchandise in your store is probably the biggest asset in your business as well as your biggest business expense. Knowing exactly how much and exactly what you own is the first step in learning how to control your inventory. And great inventory management is your key to higher profits! Here are three ways having an accurate inventory count will help you improve profits.
Marketing vs Selling
Although related, marketing and selling are NOT the same thing. Discover how knowing the difference between both marketing and selling can make for a huge positive impact in your retail store.
Store Closing Time
Retail Fail – Episode 227: Locked and Goaded: Will the customer make it before store closing time? Will the employee get to go home early? It’s a race to the finish line! What we do know is you can’t sell anything through a locked door…